Transparency Round 2

I reworked the transparency concept. Basically, it’s faux transparency films. It’s not “authentic,” but that quality’s still there, I believe.

Here’s the link for convenience: ivanwlam.com.

Flush.

Too Many Logos?

Is too many logos in a graphic design portfolio a bad thing? I’m looking at my projects, and a lot of what I believe to be my best work are logos. I admit that logos are my favorite things to design, and therefore I put a lot of effort into them, but I just haven’t had that much opportunity to set copies and layouts in school.

It’s not that I don’t have any good layout pieces; I just wish I had more experience with them. Maybe I feel this way because I think of “good” copy layout as something radical and really “out there,” but I would think that the majority of people in the world (and therefore clients) are fine with typical, “boring,” straight columns. And, the point of the copy is to communicate, not to go crazy to the point where it’s illegible, unless you’re David Carson.

At the same time, that “radical” layout doesn’t have to be so crazy that you can’t read it. I mean, look at that Seventy-nine Short Essays on Design book that I just mentioned last entry. The designer(s) set each essay in a different typeface, and that’s “radical” enough for something different than the regular stuff.

So yeah, like I commented on Tracy’s blog, A Deeper Look into Your Cup, (which was first to link Flush!) I wish I had more practical pieces than conceptual, even though conceptual is not bad, either.

Flush.